1 definition by Joaquin Mercutio

Top Definition
The phenomenon in which a film with a large cult following (i.e., Star Trek, Star Wars, Robert Rodriguez movies)opens to large first-weekend box-office grosses, followed by a steep drop-off in attendence shortly thereafter.
Guy: Did you see that Austin Powers 3 beat Attack of the Clones in just its second week of release?

Girl: Well, no duh. Only geeks line up for that crap, and after they see it opening weekend, no one else goes. It's a total Star Trek effect.
by Joaquin Mercutio May 29, 2005

Free Daily Email

Type your email address below to get our free Urban Word of the Day every morning!

Emails are sent from daily@urbandictionary.com. We'll never spam you.