The advertisements Fitch does of their perfect topless models. To be compared to somebody in a Fitchure is one of the highest compliment.
Girl 1: Wow would you look at that profile picture, damn hes got it going.
Girl 2: Thats a Fitchure if ever i saw one.
The Urban Dictionary Mug
One side has the word, one side has the definition. Microwave and dishwasher safe. Lotsa space for your liquids.
Buy the mug