A trends which is publicized and later on slowly achieving it divinity catch on from person to person sharing a same understanding of the subject.
i drove a car pass a steak house and it read "EAT ALL YOU CAN EAT FOR THE PRICE OF 59" and later i pass a noodle restaurant and it said "Don't Knock, We're Out of Noodle"
or the U.S. army slogan "be all you can be"
50 cent slogan "Get rich or die trying"
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