An interesting phenomenon that occurs when a semi-attractive female enters a sports-related setting. Instantly, her stock rises several points because of the high percentage of dudes in the press box. A similar phenomenon occurs, when one chick attends a sausage fest or sword fight.
Press box hot can turn a chick who is normally a 5 out of 10 into a 9.5 out of 10 instantly.
Also, it should be noted that if the chick loves sports, this will raise her score even higher.
Ben: Dude, did you see that hottie in the Jordan jersey at the sports bar?
Anthony: She wasn't hot. She was press box hot. You were deceived because there weren't any other hotties to compare her too. If you saw her at the grocery store, she would only be about a 3 out of 10.
Ben: Yeah, I guess you're right.