Abercrombie & Fitch (A&F) is an American clothing retailer. It was founded in 1892 by David T. Abercrombie
that originally had been an outfitter of sporting and excursion goods. Because of it's financial struggles in the late 1960s it was sold in 1988 to The Limited
and repositioned, under the management of Michael S. Jeffries
(current Chairman & CEO), as the new over priced, obvious and generic prep
store that's most recognized by it's large posters and photographs of "heterosexual
" mostly naked jocks wrestling with one another in fields.
Child: mommy, why are those two men wrestling naked on T.V.
Mother: !!!! Uhh... (runs in front of T.V.) those are just models for Abercrombie and Fitch.
Person 1: What a ridiculous store.
Person 2: What? I don' see Abercrombie & Fitch anywhere.