A word to describe a feeling that is somewhere between "liiiking" someone and "loooving" someone. It can also be used casually to describe gratitude.
Kelly: "So, are you and Steve going to prom together?"
Jamie: "Yes!!! I totally lurve him!!!"
James: "Hey, Lily, do you wanna go to the Three Days Grace concert with me?"
Lily: "Seriously???!!! J, I totally lurve you!!!"