From Feb./Mar. '07 issue of AMP magazine:
(Drew Ailes, intervewer) For anyone who may be unfamiliar with the band, can you give me a brief description of your sound?
(Shawn Milke, vocals/guitar/piano) Well, we call ourselves "sweetcore." We came up with that term because we thought it was the best way to describe how we bring the heavy end of music and the softer end of music together without using as generic of a term as emocore or something like that. So many bands are throwing around terms like that and other typical genre terms and we really feel that we're pushing the envelope a little bit and needed a new term out there for us.