Pweeta (People Who Enjoy Eating Tasty Animals) is a counter organization to Peta. They promote eating delicious delicious meat and mock the small percentage of crazy vegetarians who think anyone eating meat is wrong.
Steve: Hey Ted, you check out the Pweeta site I told you about?
Ted: Pweeta? You mean that ORGANization that promotes the slaughter of animals for food?
Steve: Hey Ted, why don't you shut the fuck up and eat a hamburger.