Bonnie Sicora & Bobby Cipolla
Groups of specially selected people in your cell phone book in which you customize texts for at holidays or special events.
At Christmas, you might send a "Merry Christmas, cutie" to old hook-ups or "plan b - back-up" hook-ups in your life,
while you might send a "Happy Holidays, I love you" to only your close friends and family.
"Happy Hanukkah" might go to a text bracket of your Jewish friends.
These three types of scenarios are different "text brackets".
Which text bracket do you fall into in your friends lives?
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